Fundraising Plan

The seed plan is to raise roughly $2M for about 18 months of runway, funding a small, high-leverage product, engineering, and growth team.

Team

Core product, design, and engineering hiring.

Growth

Experiments on challenges, referrals, and community wedges.

Runway

18 months to reach strong retention and revenue proof.

  • Hit product-market fit targets based on retention and daily active usage.
  • Prove willingness to pay and early monetization through the premium tier.
  • Demonstrate repeatable acquisition channels with healthy payback periods.